Melissa Ricker

Simple, Scientific & Speedy

Funnel systems engineered for coaches and course creators who want predictable growth

WATCH THE FREE TRAINING: The Lightbulb Method™

How to Turn Strangers Off the Internet into Premium Buyers💰

Millions in Online Sales Data

Distilled into just 5

Deploy & Done™

Funnels that Convert

No guesswork. No endless testing.

Just results

Learn MoreThe Deploy & Done™

HEY, I'M MELISSA

I'm an online business strategist who went from 0-$1.4m in 7 months with just one funnel

Hey there! I'm Melissa Ricker, and I'm probably the only funnel strategist you'll meet who used to build nuclear reactors. (Yes, really! 👩‍🔬)

After trading my hard hat for a laptop, I discovered something fascinating: the same scientific principles that kept nuclear plants running could transform how we attract and convert clients online. Who knew?

I'm the creator of the Lightbulb Method™ and Deploy & Done Funnel Framework™, where I help coaches and course creators turn complete strangers into premium clients... without losing their minds in the process.

When I'm not geeking out over conversion psychology or helping clients deploy strategic funnels, you'll find me chasing after my two energetic boys or probably drawing funnel diagrams on random napkins.

Want to see my scientific approach in action? Take the quiz to discover which proven funnel system matches your business (lab coat optional, results guaranteed).

Everything "Clicked" Once They Used our System

See what they had to say

With Melissa's strategy, we have brought in well over half a million dollars in the last 5 months.

Never again will I be worried about paying the bills.

Carrie Lupoli

Disruptive Nutrition

I had spent thousands and thousands on coaches and programs.

With Melissa and her team, I made more on day 1 of open cart than I had in previous year.

Carolyn Bishop

Business and Balance Coach

We've gone from whack-a-mole to a real frame work. We've unpleveled our mindset, doubled our pricing and ha $30k Launch.

Now we're working on our evergreen funnel.

Scott & Tommy

Fasting for Life

I made more money in my first 5 months that I ever made in the TWO years prior to joining the program.

I finally feel like my dream of running my own business while being a mom can came true.

Taryn Gill

Love & Relationship Coach

The Deploy & Done™ Funnel Framework

We start with a science based approach on what works, what doesn’t, what sells, what doesn't, what hooks, angles & messaging makes people click & buy and which ones just flat out fail.

Then we create & deploy simple deploy & done funnels and automations that have embedded triggers to maximise action taken by the user.

And lastly we give it to you so all you need is to Deploy & Done™ 🔥

But we don’t stop there, we then give you strategy, scripts, templates, even entire AI toolkits to bring that funnel to life with leads, buyers & repeat clients FAST.

Oh and we then hold your hand through this process, offering support, loving care and some bootie-kicking to make sure you move forward, take action and create your own version of a million dollar funnel.